Staff Writer Maja shares her advice on how best to incorporate that ever-trendy Scandi look into your everyday style.
Upon stepping foot on the floral carpet floor of my dingy student flat in the St Andrean Badlands after Reading Week, I found myself nostalgic for the finer things of my parallel existence in my parents’ house: the cleanliness, the dishwasher, and that gorgeous, grey piece of heaven in the living room that is the Danish-designed sofa.
Like my parents’ taste in furniture, my style has been described to me as distinctly ‘Scandi’. So, with the qualifications bestowed in me by that friend, here is a guide on taking this Autumn/Winter like an honorary Scandinavian.
- COMFORT IS KEY
‘Hygge’ didn’t get all the attention for no reason – it applies to a way of life, and a way of life includes fashion. Think straight-cut, mom, or boyfriend jeans, cosy sweaters, quality over quantity.
- BACK TO BASICS
Muted palettes, white t-shirts, clean lines and boxy cuts, a good pair of ankle boots. Simple graphic tees, stripes, and patterns are also good for when you’re feeling somewhat more **funky** – but more on statement pieces later.
- BECOME THE ONION
Layering is completely compatible with a wardrobe mainly consisting of basics (I personally own about five identical white t-shirts), because everything goes with everything and things don’t have to get boring. And given the temperature disparity between North Street and the library, layers are pretty practical.
- STATEMENTS AND SUCH
I’ve been emphasising the importance of basics, but statement pieces obviously still fit into that minimalist ‘Scandi’ aesthetic. A personal favourite is my new slightly cropped, chunky, red turtleneck (from &otherstories, the masters of knitwear, IMO), which I tend to pair with black jeans, but intend to pair with my black, heeled boots under straight-cut, side-stripe trousers when I get my hands on some.
- THREE’S A CHARM
A quick analysis of Pernille Teisbæk’s (author of Dress Scandinavian and my personal fashion icon) Instagram will present you with a pattern: she rarely goes for more than three colours in an outfit. If she goes for multiple shades, they’re only of one of the three. If she pairs a bright red jumper and a checked blazer, streaks of the same red will be running through the latter. Simplicity. Cohesion. My heart flutters with every double-tap.
Link to Pernille’s Instagram: https://www.instagram.com/pernilleteisbaek/
So, there you have it – my five top-tips to a scandi Autumn/Winter in the Bubble!